Tech giant CDW had lots to say in this campaign of six :90 second spots. So we created a design and animation language all it's own to convey complex technical information in an engaging way to a very tech-savvy audience.

Client: CDW
Agency: Ogilvy and Mather
Creative Direction/Direction: Brian Drucker
Designer: Brian Drucker, Chace Hartman, Andres Rivera, Gautam Dutta
2D Animation: Peter Harp, Jose Fuentes, Carlos Foxworthy, Seth Hulewat
Producer: Dina Chang
Executive Producer: Geraint Owen
Created at Superfad